CASE STUDIES

CASE STUDIES PUBLISHED BY FACULTY MEMBERS

Name of Faculty Case Study Title Backlink Link Year Of Publication
Prof. Elora Basumatary and Prof. Vijay Tandon AN EMPIRICAL STUDY ON COGNITIVE, AFFECTIVE AND BEHAVIOURAL CONSUMER RESPONSES TO USE OF AUGMENTED REALITY FOR PRODUCT PRESENTATIONS ON MOBILE APPLICATIONS IN INDIA https://drive.google.com/file/d/1ZZL0uyNALhXT24H-4VzPDFyrRp5jnrP7/view Year 2024
Prof. Karunakar Jha Assessment of critical success factors for PPP airports using the AHP https://www.researchgate.net/publication/378023342_Assessment_of_critical_success_factors_for_PPP_airports_using_the_AHP Year 2024
Prof. Neeraj Dangi and Prof. Sriram Ramshankar East Bali Cashews: Practicing Circular Economy in Production https://www.thecasecentre.org/products/view?id=196199 Year 2024
Prof. Neeraj Dangi and Prof. Sriram Ramshankar Vedanta Limited Aims to Focus on Carbon Neutrality https://www.thecasecentre.org/products/view?id=196197 Year 2024
Dr. Kamatchi Iyer and Dr. Seema Laddha NIO Inc: The Chinese Rival of Tesla on Growth Spree https://www.thecasecentre.org/products/view?id=196195 Year 2024
Prof. M. Guruprasad and Prof. Surabhi Deshpande Ban on e-Cigarettes in India: A Right Move? https://www.thecasecentre.org/products/view?id=196193 Year 2024
Prof. Neeraj Dangi and Prof. GPS Cheema Mahindra & Mahindra’s Big Bet on Electric Vehicles https://www.thecasecentre.org/products/view?id=196191 Year 2024
Dr. K. Logasakthi and Prof. Krutika Sawant Thai Airways: Restructuring to Stay Afloat https://www.thecasecentre.org/products/view?id=196189 Year 2024
Dr. Kavitha Venkatachari and Dr. Tapas Sengupta End of an Era: Microsoft’s Internet Explorer RIP https://www.thecasecentre.org/products/view?id=196187 Year 2024
Prof. Inderpal Singh and Dr. Harshita Kumar Indonesia’s Hero Group’s Survival Plan Amidst COVID-19 Pandemic https://www.thecasecentre.org/products/view?id=196185 Year 2024
Prof. Sriram Ramshankar and Prof. Abhishek Sahu Tata Consumer Products Limited: Mastering Digital Supply Chain Management https://www.thecasecentre.org/products/view?id=196183 Year 2024
Prof. Deepak Alva and Prof. Dhaval Bhatt Labor Challenges Impacting Profitability https://www.thecasecentre.org/products/view?id=195569 Year 2024
Dr. Karunakar Jha and Dr. Indrajit Goswami Metro Brands: India’s Home-grown Specialty Footwear Brand Year 2023
Dr. Karunakar Jha and Ms. Surabhi Deshpande ByteDance Owned TikTok’s Exit from India: A Feasible Plan? Year 2023
Mohammad Adil Dalvi & Maninee Dhole IKEA in India: Adopting Omni channel Business Approach https://www.thecasecentre.org/search/results?s=EC8947402A9145EB89E68426ED9C7853 Year 2023
Dr. Pranjali Madhur and Dr. K. Logasakthi Growth Strategy of Japanese Electronics Retailer Chain Nojima Corporation Year 2023
Ansari Sarwar Alam & Neeraj Dangi SPC Power Corp: Shifting Focus to Renewables https://www.thecasecentre.org/products/view?id=188919 Year 2023
Karunakar Jha & Surabhi Deshpande ByteDance Owned TikTok’s Exit From India A Feasible Plan https://www.thecasecentre.org/products/view?id=188914 Year 2023
Karunakar Jha & Indrajit Goswami Brands: India’s Homegrown Specialty Footwear Brand https://www.thecasecentre.org/products/view?id=188911 Year 2023
Asha Bhatia and Kavitha Venketacharia May I Help You? Employing Visually Challenged in India https://www.thecasecentre.org/products/view?id=188909 Year 2023
Smita and Maneesh In Search of Growth: Will Indonesian Bank BRI’s Ultra-micro Focus Pay Off? http://casecent.re/p/182514 Year 2022
Asha Bhatia Pandemic-stricken Supply Chains: Can UNIQLO Still Thrive in the Land of Promise? http://casecent.re/p/182516 Year 2022
Asha Bhatia Can Uniqlo’s Pandemic-struck Supply Chain Thrive in Asia’s Land of Promise? http://casecent.re/p/182517 Year 2022
Tarun Anand Singh and Smita Merging Giants: Can the Celcom-DiGi Merger Learn from Its Past Mistakes? http://casecent.re/p/182518 Year 2022
Asha Bhatia Battling Stereotypes: Is Chuanfu’s ‘Blade Battery’ a Safe Bet for Global EV’s? http://casecent.re/p/182520 Year 2022
Asha Bhatia Was Chuanfu’s ‘Blade Battery’ a Safe Bet for the Global EV Market? http://casecent.re/p/182521 Year 2022
Tarun Anand Singh and Asha Bhatia Fabricating Sales at Luckin Coffee: Is the COO the Only One to Blame? http://casecent.re/p/182523 Year 2022
Asha Bhatia Relocating Redefined: Can Singaporean Relocation Start-up Moovaz Thrive Solely on Digital Nomads? http://casecent.re/p/182525 Year 2022
Vijay Tandon and Elora Basumatary ITC India: Time to Stub Out the Cigarette Business? http://casecent.re/p/182527 Year 2022
Asha Bhatia and Tarun Anand Singh Chinese Bike Sharing Start-up Ofo: Plagued by the Icarus Paradox? http://casecent.re/p/182528 Year 2022
Elora Basumatary and Vijay Tandon Harley-Davidson’s Bumpy Decade: Can the Iconic Brand Survive in India? http://casecent.re/p/182530 Year 2022
Asha Bhatia Meesho’s Foray into the Online Space: Can the Indian Platform Win at e-Commerce too? http://casecent.re/p/182533 Year 2022
Sriram Ramashankar and Asha Bhatia Delivering on Strategic Intent: Will Hexaware and Srikrishna’s Bet Payoff? http://casecent.re/p/182534 Year 2022
Elora Basumatary and Vijay Tandon Collapse of the Canadian Dream: Lessons from Target’s Blighted Failure http://casecent.re/p/182537 Year 2022
Vijay Tandon and Elora Basumatary Netflix Inc: Creating a Blue Ocean in a Sea of Red http://casecent.re/p/182539 Year 2022
Sriram Ramashankar and Asha Bhatia Chemical Major Henkel in India: Can the German Establish Its Supremacy? http://casecent.re/p/182541 Year 2022
Guruprasad Inflation – Impact on the Nation – Case of Venezuela – The crisis of Hyper Inflation – Economic Times Case Study Publications https://www.etcases.com/inflation-impact-on-the-nation-case-of-venezuela-the-crisis-of-hyper-inflation.html Year 2022
Kanaiyalal Shantilal Parmar Options Strategies for a Bullish Market https://www.thecasecentre.org/products/view?id=177900 Year 2022