DR. M. GURUPRASAD
Bio
Dr. M. Guruprasad is at present serving as Faculty, Director University Students Research (Associate Professor) of UNIVERSAL AI UNIVERSITY.He is also the Managing Editor of the UBS e- Magazine UNIVERSAL AI REVIEW (UAIR). He has guided numerous Students academic and live research projects with Corporates and NGO’s. He also worked in the Marketing Research Industry and conducted MDP/Workshops in Marketing Research. Budget Speeches in Forums
Qualification: Phd (Business Economics Mumbai University), UGC-JRF-NET, Post Masters course in Research Methodology -TATA INSTITUTE OF SOCIAL SCIENCES, MSc. Mathematical Economics (School of Economics Madurai Kamaraj University Regular Econometrics Distinction), MBA (Marketing -Pondicherry Central University), Bsc (Mathematics, Physics and Statistics -Regular).
Areas of Teaching in last 30 years include – Indian economy, Macro Economics, Managerial Economics, Business Statistics, Economics for Managers, Marketing Research, Economic Environment of Business, Geopolitical Environment, Business Environment, Business Policy, Corporate Planning, Strategic Management, Research Methodology, Business Research Methods, Business Economics, Micro Finance, Part of Money, Banking and Capital Markets, Treasury and Forex, Marketing Finance, Product and Brand Management, SPSS, Geopolitics.
Dr. M. Guruprasad has around three decades of experience in teaching and research. He has authored/coauthored 7 books and around 200 articles with more than 70 research papers in various Journals, conferences, articles in industry magazines, online websites and newspapers. Won awards for Best Research papers and Cases in Conference.
He is also Life member of Bombay Management Association (BMA),Thane Management Forum(TMF).Life member of INDIAN ECONOMIC ASSOCIATION, HIGHER EDUCATION FORUM, India, Professional Member, Institute of Scholars. He is also a Member, Harvard Business Review Advisory Council.
Faculty: Marketing Management
Academic Degree: Ph.D. (Business Economics – Mumbai University), MSc, MBA, PGDBA, PGCRM
Industry Experience: 2 Years
Academic Experience: 30 Years
